WHY IT WORKS
Maximum EXPOSURE plus minimum COST = Maximum PROFIT.The process is SIMPLE, FAST and EFFECTIVE.
You are in CONTROL so you maintain FLEXIBILITY.
We show you the REALITY that helps you beat your COMPETITION.
For RESULTS with a DIFFERENCE.
EXPOSURE: Your advertisement investment exposes your home to every real estate professional in your neighborhood as well as all 14,000 members of the Northwest Multiple Listing Service (NWMLS). You also reach buyers in your neighborhood and throughout the world when your home is advertised on over 100 real estate websites, including the major real estate brokerages in your city, as well as national sites inicluding Realtor.com, AOL, Yahoo, MSN and others. Many of these websites allow buyers to be notified by e-mail of new listings every day – a buyer may be looking for a home like yours right now!
COST: We don't tease you with a low fee, only to capture your buyer and nail you with a commission. MLS4owners.com never collects a commission. Compare our cost to the cost of advertising in your local newspaper. Studies show that only 1% of home sales are a direct result of classified advertising, yet many people spend hundreds or thousands of dollars before deciding to advertise their home in a multiple listing service. Why reach a small pool of buyers with a short-term advertisement when you can reach a larger pool of buyers for as long as it takes to sell your home?
PROFIT: Many people consider 6% to be a typical commission charged by full service real estate professionals. That’s $30,000 on a $500,000 home (ouch!). Our fee amounts to less than 0.2% on the same home. If you sell the home directly to a buyer, you save $29,400. Even if you pay 3% to an agent who brings you your buyer, you save $14,400! How much easier is it to close a sale when you have that kind of negotiating room? Not only that, consider how much money you could save by selling your home 30, 60 or 90 days faster with MLS4owners.com’s exposure. How much could you save by not paying your mortgage, property taxes and insurance for a couple of months? $1,000? $5,000? $10,000?
SIMPLE and FAST: Within hours we can have your home exposed to the marketplace. New advertisements are in the agents’ database immediately, and most brokerages and national databases update their websites daily (pictures often take up to 72 hours). And you have no long-term commitment; you may cancel your agreement at any time without obligation!
EFFECTIVE: Over 80% of homes sold are advertised in a multiple listing service, and ours is the most cost-effective advertisement a homeowner can buy. Many For Sale By Owner websites have stale outdated listings that are useless to buyers. As a result, most buyers gravitate to websites that have fresh accurate content. That’s why the websites that link to multiple listing services (which are governed by the strict rules of the multiple listing service) are flourishing. Meanwhile, the For Sale By Owner websites are ineffective. Reaching the largest pool of buyers for the lowest investment – that’s the key!
CONTROL and FLEXIBILITY: You have no long-term contract or binding obligation – if you sell the home yourself you owe no commission! You control when your home is shown. You can do your own showings, or you have the option of renting a lockbox so that real estate professionals can show your home when you are out. The choice is yours! Instead of promoting a real estate professional or a brokerage, your advertising investment promotes your home. You set the price, without being influenced by someone who might be looking for a quick sale at a sub-optimum price. If you decide to lower your price, you have room because of all the money you save in listing commissions. You even control when and whether to do open houses!
REALITY: Many listing agents will tell you their magic formula to sell a home. The secret is there is no magic formula! Open Houses and real estate ads please sellers and look good but they don’t sell homes – their purpose is to promote the listing agent and help them acquire new clients. Price, Condition, Location and Exposure are the only things that sell real estate. You control three of those, and we provide the fourth! If you price your home correctly for its condition and location, and you expose it through a multiple listing service, it will sell. Period.
COMPETITION: When you sell your home you are in competition with comparable homes on the market, and you beat your competition by beating their price. With massive exposure and low or no commissions, you have great options. Suppose you choose to lower your price to attract more buyers and get a quick sale. Your net profit can be the same or greater than it would have been if you had held your price and paid a high commission! And how much money would you save by selling faster?
RESULTS: With sales of nearly half a billion dollars since 2001, our customers are achieving great results with the MLS4owners Method, and our fan mail is gratifying. Here’s what one seller had to say: “I wanted to take a moment to thank you and your staff for your professional, efficient guidance and support in selling our home. The services offered by your company are such a great alternative to using a full service realtor. My wife and I really wanted to do a “For Sale By Owner” when we listed our house. However we were very concerned about the lack of exposure to prospective buyers if our home was not listed on the MLS system. Your approach not only helped us sell our home within days of listing it, but you helped us save thousands of dollars in the process. Please feel free to have anyone considering your services contact us. We will definitely call you if we sell again, and we would recommend your program wholeheartedly to anyone looking to sell their home.”
DIFFERENCE: We don’t try to capture your buyers and collect a commission or referral fee from you. If a potential buyer contacts us about your house, we direct all inquiries to you. Some companies will offer a low-cost advertisement and then require you to pay a commission if buyers contact them about your house. Watch out for this classic bait and switch! Our approach is different, our results are different, and the difference is working!
If you have more questions, try looking through our Frequently Asked Questions (FAQs), or call us today at 253-460-1900.
Equal Opportunity Employer.